You’ve thought about starting your own business, but aren’t sure how to do it? Do you know certain things but don’t have time?
Do you enjoy tasks like web design or email marketing? Well, you’re in luck.
A fully integrated marketing platform might be the best option for you. Kartra is one platform that may be right for you.
Marketing Island’s YouTube channel has a video review that will give you a better visual experience. To get a comprehensive overview of Kartra, you may still want to check out our article below.
What is Kartra? Coschedule And Kartra
Kartra is an all in one marketing platform that will help you manage your business. It is one of the most well-known platforms for running an online business.
This article will discuss the key features and who it will benefit most.
Pricing and Deals
Kartra offers a 14-day trial. For $1, you can try the platform out for yourself to see if it is for you.
The starter plan costs $99. This is the “entry level” option.
It provides 2500 leads, 50GB bandwidth, and 15000 email per month. Small businesses should find this sufficient.
The silver plan is $149.
With this price increase, the number of leads, bandwidth, and emails increase. It now gives 12,500 leads, 125 GB of bandwidth, and 12,500 emails.
You are also given two more domains. This can be useful if your business needs more than one landing page. This is also useful if you have more clients.
These deals include gold, platinum, or diamond.
Like the silver deal, they proved more for their price tag.
They go for $299, $499, and $699, respectively.
First, you need to mention the website builder. This is your company’s presentation. You want to ensure your website looks nice and easy to navigate.
Have no prior knowledge in website making? Kartra’s got you covered.
That’s right. No prior knowledge is required to create a website or code. You can create simple, yet effective designs by simply clicking a button.
You are also given options to edit the templates and add images. There are no limitations to this. So feel free to switch up any website element, no matter how small.
There are many presets that you can choose from. If you have your logo and fonts, you can bring them and add them to make the website your own.
If you already have a domain, Kartra will allow you to keep it. If not, then Kartra can host your website for free.
Kartra’s website builder also supports mobile devices. This allows your website to be easily viewed on all devices, even smaller ones on mobile phones.
You can also adjust the layout to fit mobile phones. You can pinpoint certain aspects of the website you want to display for each device.
Now you have two ways of designing your website. You might also consider replacing the current design with a brand new one.
You might also wonder if it is a good idea.
Split testing is a feature that Kartra provides. You can now compare designs side-by side, making it easier to compare.
Do you have a video in your mind? You can add it to your new design and it will perform better that the one without it.
Both landing pages will be shown on browsers and will show which of the two performed better.
If you want to make a change to the entire design, you don’t have to limit yourself to making small or specific comparisons.
Carts and Product
Selling something online is the main selling point for an online business.
It is important to think about the usability of the website. In this case, how you can sell a product and how a customer can purchase it online.
Kartra comes with a shopping cart built in.
You can choose to create, upsell/downsell products.
This feature is easy to use, making it easier to sell products and buy them.
It is now easy to set up payment channels (e.g. credit card or PayPal), product pricing and trial structures, checkout, as well as thank you notes.
What about coupons and discounts? Kartra has you covered there.
Setting up coupons and discounts is possible with Kartra.
Do you have affiliates who help you with your business? Kartra’s affiliate management system makes it easier to communicate, pay and reward your affiliates.
These are things such as:
- Creating questionnaires for affiliate assessment
- Setting up commissions
- Making personal landing pages for affiliates
- A commission-tier system
These are now available for you and/or your business.
Kartra can help maintain steady business relationships with your affiliates.
Emails are another important task for businesses.
Are you too busy with other tasks to respond to emails? Kartra’s email auto feature lets you create responses that automatically generate to notify clients that an email has been received. This helps notify you of any incoming message you can answer when you have free time.
Emails also have the option to split test website layouts. Coschedule And Kartra
Kartra allows you to compare two sets of conversation topics, contents, or subject lines and pick the one that performs best. It does all automatically, which makes it even more convenient.
Having the means to help your business thrive is great, but how sure are you that it’s working?
Kartra has analytics that you can check periodically.
Get the assurance you need by looking at the data gathered by Kartra. You can also see areas where certain business units are performing poorly to help you find possible solutions.
Well, this wouldn’t be an honest review without bringing up some cons. While there are a lot of benefits and features Kartra brings to the table, there are some things that people might not be a fan of.
One concern is the possibility of having to upgrade to a better plan.
If you ask if the price is worth it, it still is.
The starter plan, which sits at $99, seems more than enough for small and up-and-coming businesses to use. You get a lot of features for that price and no limitations.
You might wonder if upgrading is worthwhile. It all depends on what your business is.
If your business plans call for them, you might need more leads or emails. Hence the need to spend more money on an upgrade might not be worth it for you. Coschedule And Kartra
SEO and blogging
Blogging and SEO are two other areas Kartra might need to improve.
You can still create sections in the website builder for blog-like texts. But a dedicated blog post is not something they specialize in. This might be a deal breaker if you plan to utilize blog posts for your website.
SEO is no different.
You can still get results by editing your SEO title and page description. However, it is much more recommended to have a dedicated website for blog writing and link it to Kartra.
Does not Integrate with Apple and Google Pay
It is a limitation but it is important if you want to sell mobile devices and not just on the desktop.
You can still sell but direct integration with Apple or Google Pay will make it much easier to buy and sell on mobile devices.
Email Marketing List
When building an email marketing campaign list, there is a limit to the number of subscribers. You can only have up to 50,000 subscribers for one list.
You will need to create a new list if you have exceeded the limit.
This is not good if you have a bigger following.
Not for Physical Products
While not a con but more of a limitation, this is still something to know before using Kartra.
This does not apply to eCommerce which sells physical goods. You can find platforms that are specifically designed for this type of thing.
Who is Kartra For?
So who exactly is Kartra for?
The general but still true answer is that it is for everyone.
It is especially great for new and small businesses, especially if your team doesn’t have the resources to handle all of the important tasks that go into running an online business.
This course is great for people who are interested in web design but don’t have the necessary experience.
Can Kartra be integrated with WordPress?
You can. You can link another domain to Kartra if you have it already. This will make it easy to update your WordPress page.
What can SMS services integrate with Kartra?
You can integrate the three SMS services Nexmo, Pilvo, and Twilo.
Any other payment gateway integrations with Kartra?
Kartra can be integrated with Authorize.net and Braintree as well as Stripe.
Conclusion Coschedule And Kartra
Kartra is a good, all-in-one platform to help you run your business.
Kartra is a great choice for small teams that need to manage multiple tasks, or if you want to concentrate on the tasks you are good at.
Running your business is now manageable, so start running yours today.
If you are interested in trying it out, check Kartra’s website to help get you started.