You’ve thought about starting your own business, but aren’t sure how to do it? Do you know certain things but don’t have time?
Do you enjoy tasks like web design or email marketing? You’re in luck.
A fully integrated marketing platform might be the best option for you. One platform that might be for you is Kartra.
For those of you who prefer a more visual experience, here is a video review from Marketing Island’s YouTube channel. You can still read our article to get an in-depth overview of Kartra.
What is Kartra? Kartra Youtube
Kartra is an all in one marketing platform that will help you manage your business. It is the best platform for starting an online business.
This article will discuss the key features and who it will benefit most.
Pricing and Deals
Kartra offers a 14 day trial. For $1, you can try the platform out for yourself to see if it is for you.
The starter plan costs $99. This is the “entry-level” option.
It provides 2500 leads, 50GB bandwidth, and 15000 email per month. This should suffice for small businesses.
The silver plan is $149.
This price hike will increase the number of leads and bandwidth as well as email addresses. It now provides 12,500 leads, 12,500 emails, and 125GB of bandwidth.
You are also given two more domains. This is useful if you have more than one landing site. This is also useful if you have more clients.
These deals include gold, platinum, or diamond.
Like the silver deal, they proved more for their price tag.
They go for $299, $499, and $699, respectively.
The first thing to bring up is the website builder. This is your company’s presentation. Your website should be easy to use.
Have no prior knowledge in website making? Kartra has you covered.
That’s right. No prior knowledge is required to create a website or code. With hundreds of pre-made templates for you to pick and choose from, you can start simple but effective designs with the click of a mouse.
You also have the option to modify the templates or add images. There are no limitations to this. So feel free to switch up any website element, no matter how small.
You aren’t just limited to the presets available. If you have your logo and fonts, you can bring them and add them to make the website your own.
Kartra allows you to keep your domain if you have one already. If not, then Kartra can host your website for free.
Kartra’s website builder also supports mobile devices. This allows your website to be easily viewed on all devices, even smaller ones on mobile phones.
At the same time, you can still edit the layout for mobile phone sizes. You can select which aspects of the website to display on each device.
There are two options for designing your website. You might also consider replacing the current design with a brand new one.
You might also wonder if it is a good idea.
Luckily Kartra offers a split testing feature. This lets you compare the designs side-by-side, making it more convenient for you to compare.
Do you have a video in your mind? You can add it to your new design and it will perform better that the one without it.
Both landing pages will be shown on browsers and will show which of the two performed better.
If you want to make a change to the entire design, you don’t have to limit yourself to making small or specific comparisons.
Product and Carts
The main selling point of having an online business is, well, to sell something online.
Apart from the presentation aspect of the website, its usability in the role is also something to consider. This includes how to sell the product and how customers can buy it online.
Kartra comes with a shopping cart built in.
You have the option to either create or upsell/downsell a product.
This feature works relatively easily, making it less intimidating to sell up products and purchase them.
You can now easily set up payment gateways (i.e., credit card or PayPal), product pricing, trial structures, checkout, and thank you notes.
How about discounts and coupons? Kartra has you covered there.
Kartra allows you to set up discounts and coupons.
Do you have affiliates who help you with your business? Kartra’s affiliates management system helps you communicate, pay, and incentivize your affiliates more smoothly.
Things such as:
- Creating questionnaires for affiliate assessment
- Setting up commissions
- Personal landing pages for affiliates
- A commission-tier system
These are now available for you and/or your business.
Kartra can help you maintain solid business relationships with your affiliates.
Another important task for any business is emails.
Too busy with major tasks to answer emails? Kartra’s email automation feature allows you to construct auto-generated responses to notify clients that the email has been received. This helps notify you of any incoming message you can answer when you have free time.
The split testing for website layouts is also present with emails. Kartra Youtube
Kartra can compare two sets of subject lines, contents, and conversations and choose the one that performed better. This is all done automatically, making it much more convenient for you.
It’s great to have the resources to make your business successful, but how certain are you that it is working?
Kartra also has analytics present for you to check from time to time.
Kartra’s data can give you the assurance that you require. You can also see areas where certain business units are performing poorly to help you find possible solutions.
Are there any cons?
Well, this wouldn’t be an honest review without bringing up some cons. While there are a lot of benefits and features Kartra brings to the table, there are some things that people might not be a fan of.
One concern is the possibility of having to upgrade to a better plan.
It is still worth the cost if you ask.
The starter plan, which sits at $99, seems more than enough for small and up-and-coming businesses to use. For that price, you are getting a lot of features without any limitations.
You might wonder if upgrading is worthwhile. It all depends on what your business is.
The need for more leads and emails might be necessary if your business plans require them. Hence the need to spend more money on an upgrade might not be worth it for you. Kartra Youtube
Blogging and SEO
Another thing Kartra may need to improve is blogging and SEO capabilities.
For blog-like text, you can still create sections using the website builder. They don’t specialize in blog posts. If you intend to use blog posts on your website, this could be a problem.
The same applies to SEO.
It is still possible to get results by editing the SEO title and page description. It is recommended that you have a website dedicated to blog writing, and that it be linked to Kartra.
Does not Integrate with Apple and Google Pay
This is a limitation, but it matters to you if you wish to sell using mobile and not just the desktop.
You can still sell but direct integration with Apple or Google Pay will make it much easier to buy and sell on mobile devices.
Email Marketing List
There is a maximum number of subscribers when building an email marketing list. You can only have up to 50,000 subscribers for one list.
You will need to create a new list if you have exceeded the limit.
If you have a larger following, this is not a good idea.
For physical products, not
This is not a problem, but a limitation.
This does not apply to eCommerce which sells physical goods. There are platforms designed specifically for this sort of thing you can get instead.
Who is Kartra?
The general but still true answer is that it is for everyone.
It is especially great for new and small businesses, especially if your team doesn’t have the resources to handle all of the important tasks that go into running an online business.
This course is great for people who are interested in web design but don’t have the necessary experience.
Can I integrate Kartra with WordPress?
You can. You can link another domain to Kartra if you have it already. This will make it easy to update your WordPress page.
What can SMS services integrate with Kartra?
Integration of the three SMS services Nexmo and Pilvo can be done.
Any other payment gateway integrations with Kartra?
You can also integrate Kartra with Authorize.net, Braintree, and Stripe.
Conclusion Kartra Youtube
Kartra is an all-in-one platform that will help you manage your business.
Kartra is a great choice for small teams that need to manage multiple tasks, or if you want to concentrate on the tasks you are good at.
Running your business is now manageable, so start running yours today.
If you are interested in trying it out, check Kartra’s website to help get you started.