You’ve thought about starting your own business, but aren’t sure how to do it? Do you know certain things but don’t have time?
Do you enjoy tasks like web design or email marketing? You’re in luck.
A fully integrated marketing platform might be the best option for you. One platform that might be for you is Kartra.
For those of you who prefer a more visual experience, here is a video review from Marketing Island’s YouTube channel. You can still read our article to get an in-depth overview of Kartra.
What is Kartra? Kartra Master Class Campaign Download
Kartra is an all in one marketing platform that will help you manage your business. It is one of the most well-known platforms for running an online business.
So this article will go over key features it offers and discuss who will benefit the most.
Pricing and Deals
Kartra offers a 14-day trial. For $1, you can try the platform out for yourself to see if it is for you.
The starter plan is $99. This is the “entry-level” option.
It gives 2500 leads, 50GB of bandwidth, and 15000 emails a month. Small businesses should find this sufficient.
The silver plan is $149.
This price hike will increase the number of leads and bandwidth as well as email addresses. It now provides 12,500 leads, 12,500 emails, and 125GB of bandwidth.
You are also given two more domains. This is useful if you have more than one landing site. This is also useful if you have more clients.
These deals include gold, platinum, or diamond.
They were more than worth the price, just like the silver deal.
They go for $299, $499, and $699, respectively.
The first thing to bring up is the website builder. This is your company’s presentation. Your website should be easy to use.
Do you have no previous knowledge of website building? Kartra has you covered.
That’s right. You don’t need any prior knowledge of web design and coding. You can create simple, yet effective designs by simply clicking a button.
You are also given options to edit the templates and add images. This has no restrictions. So feel free to switch up any website element, no matter how small.
There are many presets that you can choose from. You can also bring your logo and fonts to the website and make it your own.
If you already have a domain, Kartra will allow you to keep it. Kartra will host your website free of charge if you do not have one.
Kartra’s website builder also supports mobile devices. This allows your website to be easily viewed on all devices, even smaller ones on mobile phones.
At the same time, you can still edit the layout for mobile phone sizes. You can pinpoint certain aspects of the website you want to display for each device.
Now you have two ways of designing your website. You might also consider replacing the current design with a brand new one.
You might also wonder if it is a good idea.
Luckily Kartra offers a split testing feature. You can now compare designs side-by side, making it easier to compare.
Have a video in mind? You can add it to your new design and it will perform better that the one without it.
Both landing pages will be shown on browsers and will show which of the two performed better.
If you want to make a change to the entire design, you don’t have to limit yourself to making small or specific comparisons.
Carts and Product
The main selling point of having an online business is, well, to sell something online.
It is important to think about the usability of the website. In this case, how you can sell a product and how a customer can purchase it online.
Kartra comes with a shopping cart built in.
You have the option to either create or upsell/downsell a product.
This feature works relatively easily, making it less intimidating to sell up products and purchase them.
It is now easy to set up payment channels (e.g. credit card or PayPal), product pricing and trial structures, checkout, as well as thank you notes.
What about coupons and discounts? Kartra has you covered there.
Setting up coupons and discounts is possible with Kartra.
Are you looking for affiliates to help you run your business? Kartra’s affiliate management system makes it easier to communicate, pay and reward your affiliates.
Things such as:
- Creating questionnaires for affiliate assessment
- Setting up commissions
- Making personal landing pages for affiliates
- A commission-tier system
are now accessible for you and your business.
Kartra can help maintain steady business relationships with your affiliates.
Another important task for any business is emails.
Too busy with major tasks to answer emails? Kartra’s email automation feature allows you to construct auto-generated responses to notify clients that the email has been received. This allows you to be notified of any incoming messages and you can respond when you are free.
Emails also have the option to split test website layouts. Kartra Master Class Campaign Download
Kartra allows you to compare two sets of conversation topics, contents, or subject lines and pick the one that performs best. This is all done automatically, making it much more convenient for you.
Having the means to help your business thrive is great, but how sure are you that it’s working?
Kartra has analytics that you can check periodically.
Kartra’s data can give you the assurance that you require. You can also see areas where certain business units are performing poorly to help you find possible solutions.
Are there any cons?
This review wouldn’t be honest if it didn’t mention some cons. While there are a lot of benefits and features Kartra brings to the table, there are some things that people might not be a fan of.
One concern present would be the need to upgrade to a higher plan.
It is still worth the cost if you ask.
The $99 starter plan seems to be sufficient for both small and large businesses. For that price, you are getting a lot of features without any limitations.
The question you might ask is if upgrading is worth the price? It all depends on what your business is.
The need for more leads and emails might be necessary if your business plans require them. Hence the need to spend more money on an upgrade might not be worth it for you. Kartra Master Class Campaign Download
SEO and blogging
Blogging and SEO are two other areas Kartra might need to improve.
For blog-like text, you can still create sections using the website builder. They don’t specialize in blog posts. This might be a deal breaker if you plan to utilize blog posts for your website.
The same applies to SEO.
You can still get results by editing your SEO title and page description. However, it is much more recommended to have a dedicated website for blog writing and link it to Kartra.
Does not Integrate with Apple and Google Pay
This is a limitation, but it matters to you if you wish to sell using mobile and not just the desktop.
It’s still possible to sell, but the addition of direct integration with Apple and Google pay will make buying and selling on mobile devices much easier.
Email Marketing List
There is a maximum number of subscribers when building an email marketing list. A single list can have no more than 50,000 subscribers
You will need to create a new list if you have exceeded the limit.
This is not good if you have a bigger following.
For physical products, not
This is not a problem, but a limitation.
This is not for eCommerce, which sells physical products. You can find platforms that are specifically designed for this type of thing.
So who exactly is Kartra for?
The general but still true answer is that it is for everyone.
Specifically, it is a great platform for small and new businesses, especially if you don’t have a big team to do all the other important work that goes into an online business.
It’s great for those who want to create a website but need to gain experience with web design.
Can I integrate Kartra with WordPress?
You can. If you already have another domain set up, you can easily link it to Kartra. All this with little progress on your WordPress page.
What can SMS services integrate with Kartra?
Integration of the three SMS services Nexmo and Pilvo can be done.
Are there any other integrations of Kartra’s payment gateways?
Kartra can be integrated with Authorize.net and Braintree as well as Stripe.
Conclusion Kartra Master Class Campaign Download
Kartra is a good, all-in-one platform to help you run your business.
If you have a small team and need more time to do multiple tasks or want to focus on tasks you do well, Kartra will take care of the others to great effect.
Running your business is now manageable, so start running yours today.
Kartra has a website that will help you get started if you’re interested in it.