You’ve thought about starting your own business, but aren’t sure how to do it? Are there certain things you don’t know but don’t have the time to learn?
Do you enjoy tasks like web design or email marketing? Well, you’re in luck.
A fully integrated marketing platform might be the best option for you. Kartra is one platform that may be right for you.
Marketing Island’s YouTube channel has a video review that will give you a better visual experience. To get a comprehensive overview of Kartra, you may still want to check out our article below.
What is Kartra? Kartra Launch
Kartra is an all in one marketing platform that will help you manage your business. It is one of the most well-known platforms for running an online business.
This article will discuss the key features and who it will benefit most.
Pricing and Deals
Kartra offers a 14-day trial. For $1, you can try the platform out for yourself to see if it is for you.
The starter plan is $99. This is the “entry level” option.
It provides 2500 leads, 50GB bandwidth, and 15000 email per month. This should suffice for small businesses.
The silver plan is $149.
With this price increase, the number of leads, bandwidth, and emails increase. It now gives 12,500 leads, 125 GB of bandwidth, and 12,500 emails.
Two additional domains are also available to you. This can be useful if your business needs more than one landing page. This can also be useful if your clients are multiple.
The last three deals are gold, platinum, and diamond.
They were more than worth the price, just like the silver deal.
You can get them for as low as $299, $499 and $699.
First, you need to mention the website builder. This makes up the presentation of your business. Your website should be easy to use.
Have no prior knowledge in website making? Kartra has you covered.
That’s right. No prior knowledge is required to create a website or code. With hundreds of pre-made templates for you to pick and choose from, you can start simple but effective designs with the click of a mouse.
You also have the option to modify the templates or add images. This has no restrictions. So feel free to switch up any website element, no matter how small.
There are many presets that you can choose from. You can also bring your logo and fonts to the website and make it your own.
Kartra allows you to keep your domain if you have one already. If not, then Kartra can host your website for free.
Kartra’s website builder is also 100% mobile responsive. This makes your website presentable on any device, especially on smaller layouts on mobile phones.
At the same time, you can still edit the layout for mobile phone sizes. You can select which aspects of the website to display on each device.
There are two options for designing your website. Or you’re thinking of editing the existing design with a new one.
You might also wonder if it is a good idea.
Luckily Kartra offers a split testing feature. This lets you compare the designs side-by-side, making it more convenient for you to compare.
Do you have a video in your mind? You can add it to your new design and it will perform better that the one without it.
Both landing pages will be shown on browsers and will show which of the two performed better.
If you want to make a change to the entire design, you don’t have to limit yourself to making small or specific comparisons.
Product and Carts
The main selling point of having an online business is, well, to sell something online.
It is important to think about the usability of the website. In this case, how you can sell a product and how a customer can purchase it online.
Kartra comes with a shopping cart built in.
You have the option to either create or upsell/downsell a product.
This feature is easy to use, making it easier to sell products and buy them.
You can now easily set up payment gateways (i.e., credit card or PayPal), product pricing, trial structures, checkout, and thank you notes.
What about coupons and discounts? Kartra has you covered there.
Setting up coupons and discounts is possible with Kartra.
Do you have affiliates who help you with your business? Kartra’s affiliates management system helps you communicate, pay, and incentivize your affiliates more smoothly.
These are things such as:
- Creating questionnaires for affiliate assessment
- Setting up commissions
- Personal landing pages for affiliates
- A commission-tier system
are now accessible for you and your business.
Kartra can help maintain steady business relationships with your affiliates.
Another important task for any business is emails.
Are you too busy with other tasks to respond to emails? Kartra’s email automation feature allows you to construct auto-generated responses to notify clients that the email has been received. This helps notify you of any incoming message you can answer when you have free time.
Emails also have the option to split test website layouts. Kartra Launch
Kartra can compare two sets of subject lines, contents, and conversations and choose the one that performed better. This is all done automatically, making it much more convenient for you.
Having the means to help your business thrive is great, but how sure are you that it’s working?
Kartra has analytics that you can check periodically.
Kartra’s data can give you the assurance that you require. You can also see areas where certain business units are performing poorly to help you find possible solutions.
Are there any cons?
Well, this wouldn’t be an honest review without bringing up some cons. While there are a lot of benefits and features Kartra brings to the table, there are some things that people might not be a fan of.
One concern present would be the need to upgrade to a higher plan.
If you ask if the price is worth it, it still is.
The starter plan, which sits at $99, seems more than enough for small and up-and-coming businesses to use. For that price, you are getting a lot of features without any limitations.
You might wonder if upgrading is worthwhile. It all depends on what your business is.
If your business plans call for them, you might need more leads or emails. Hence the need to spend more money on an upgrade might not be worth it for you. Kartra Launch
Blogging and SEO
Another thing Kartra may need to improve is blogging and SEO capabilities.
For blog-like text, you can still create sections using the website builder. They don’t specialize in blog posts. This might be a deal breaker if you plan to utilize blog posts for your website.
SEO is no different.
It is still possible to get results by editing the SEO title and page description. However, it is much more recommended to have a dedicated website for blog writing and link it to Kartra.
Does not Integrate with Apple and Google Pay
This is a limitation, but it matters to you if you wish to sell using mobile and not just the desktop.
You can still sell but direct integration with Apple or Google Pay will make it much easier to buy and sell on mobile devices.
Email Marketing List
When building an email marketing campaign list, there is a limit to the number of subscribers. A single list can have no more than 50,000 subscribers
You will need to create a new list if you have exceeded the limit.
If you have a larger following, this is not a good idea.
Not for Physical Products
While not a con but more of a limitation, this is still something to know before using Kartra.
This does not apply to eCommerce which sells physical goods. There are platforms designed specifically for this sort of thing you can get instead.
Who is Kartra?
The general but still true answer is that it is for everyone.
It is especially great for new and small businesses, especially if your team doesn’t have the resources to handle all of the important tasks that go into running an online business.
It’s great for those who want to create a website but need to gain experience with web design.
Can Kartra be integrated with WordPress?
You can. If you already have another domain set up, you can easily link it to Kartra. This will make it easy to update your WordPress page.
What SMS services can be integrated with Kartra?
Integration of the three SMS services Nexmo and Pilvo can be done.
Any other payment gateway integrations with Kartra?
Kartra can be integrated with Authorize.net and Braintree as well as Stripe.
Conclusion Kartra Launch
Kartra is a good, all-in-one platform to help you run your business.
Kartra is a great choice for small teams that need to manage multiple tasks, or if you want to concentrate on the tasks you are good at.
It is easy to run your business. Get started today.
Kartra has a website that will help you get started if you’re interested in it.