Thought about running your own business but need to figure out how? Are there certain things you don’t know but don’t have the time to learn?
Do you enjoy tasks like web design or email marketing? Well, you’re in luck.
Then a fully integrated marketing software might do you wonders. One platform that might be for you is Kartra.
For those of you who prefer a more visual experience, here is a video review from Marketing Island’s YouTube channel. To get a comprehensive overview of Kartra, you may still want to check out our article below.
What is Kartra? Kartra Facebook
Kartra is an all-in-one marketing platform that helps you run your business. It is one of the most well-known platforms for running an online business.
So this article will go over key features it offers and discuss who will benefit the most.
Pricing and Deals
Kartra offers a 14-day trial. For $1, you can try the platform out for yourself to see if it is for you.
The starter plan costs $99. This is the “entry-level” option.
It gives 2500 leads, 50GB of bandwidth, and 15000 emails a month. Small businesses should find this sufficient.
The silver plan is $149.
This price hike will increase the number of leads and bandwidth as well as email addresses. It now gives 12,500 leads, 125 GB of bandwidth, and 12,500 emails.
You are also given two more domains. This can be useful if your business needs more than one landing page. This is also useful if you have more clients.
These deals include gold, platinum, or diamond.
They were more than worth the price, just like the silver deal.
They go for $299, $499, and $699, respectively.
The first thing to bring up is the website builder. This is your company’s presentation. Your website should be easy to use.
Have no prior knowledge in website making? Kartra’s got you covered.
That’s right. No prior knowledge is required to create a website or code. You can create simple, yet effective designs by simply clicking a button.
You are also given options to edit the templates and add images. There are no limitations to this. You can change any element on your website, no matter how small.
There are many presets that you can choose from. You can also bring your logo and fonts to the website and make it your own.
If you already have a domain, Kartra will allow you to keep it. Kartra will host your website free of charge if you do not have one.
Kartra’s website builder is also 100% mobile responsive. This allows your website to be easily viewed on all devices, even smaller ones on mobile phones.
At the same time, you can still edit the layout for mobile phone sizes. You can pinpoint certain aspects of the website you want to display for each device.
There are two options for designing your website. Or you’re thinking of editing the existing design with a new one.
You might also wonder if it is a good idea.
Luckily Kartra offers a split testing feature. You can now compare designs side-by side, making it easier to compare.
Do you have a video in your mind? Add it to the new design and see if it will perform better than the design without it.
Both landing pages will be shown on browsers and will show which of the two performed better.
If you want to make a change to the entire design, you don’t have to limit yourself to making small or specific comparisons.
Product and Carts
Selling something online is the main selling point for an online business.
It is important to think about the usability of the website. This includes how to sell the product and how customers can buy it online.
Kartra has a built-in shopping cart feature.
You can choose to create, upsell/downsell products.
This feature works relatively easily, making it less intimidating to sell up products and purchase them.
You can now easily set up payment gateways (i.e., credit card or PayPal), product pricing, trial structures, checkout, and thank you notes.
What about coupons and discounts? Kartra has you covered there.
Kartra allows you to set up discounts and coupons.
Do you have affiliates who help you with your business? Kartra’s affiliates management system helps you communicate, pay, and incentivize your affiliates more smoothly.
Things such as:
- Creating questionnaires for affiliate assessment
- Personal landing pages for affiliates
- Having a commission-tier system
are now accessible for you and your business.
Kartra can help you maintain solid business relationships with your affiliates.
Emails are another important task for businesses.
Too busy with major tasks to answer emails? Kartra’s email auto feature lets you create responses that automatically generate to notify clients that an email has been received. This helps notify you of any incoming message you can answer when you have free time.
The split testing for website layouts is also present with emails. Kartra Facebook
Kartra allows you to compare two sets of conversation topics, contents, or subject lines and pick the one that performs best. It does all automatically, which makes it even more convenient.
Having the means to help your business thrive is great, but how sure are you that it’s working?
Kartra also has analytics present for you to check from time to time.
Get the assurance you need by looking at the data gathered by Kartra. You can also see areas where certain business units are performing poorly to help you find possible solutions.
Well, this wouldn’t be an honest review without bringing up some cons. While there are a lot of benefits and features Kartra brings to the table, there are some things that people might not be a fan of.
One concern present would be the need to upgrade to a higher plan.
It is still worth the cost if you ask.
The $99 starter plan seems to be sufficient for both small and large businesses. For that price, you are getting a lot of features without any limitations.
You might wonder if upgrading is worthwhile. It all depends on what your business is.
The need for more leads and emails might be necessary if your business plans require them. It might not be worthwhile to spend more on an upgrade. Kartra Facebook
SEO and blogging
Blogging and SEO are two other areas Kartra might need to improve.
For blog-like text, you can still create sections using the website builder. They don’t specialize in blog posts. If you intend to use blog posts on your website, this could be a problem.
SEO is no different.
You can still get results by editing your SEO title and page description. It is recommended that you have a website dedicated to blog writing, and that it be linked to Kartra.
It does not integrate with Apple Pay and Google Pay
This is a limitation, but it matters to you if you wish to sell using mobile and not just the desktop.
You can still sell but direct integration with Apple or Google Pay will make it much easier to buy and sell on mobile devices.
Email Marketing List
When building an email marketing campaign list, there is a limit to the number of subscribers. A single list can have no more than 50,000 subscribers
Once you exceed the limit, you will need to set up a different list.
This is not good if you have a bigger following.
For physical products, not
This is not a problem, but a limitation.
This is not for eCommerce, which sells physical products. You can find platforms that are specifically designed for this type of thing.
Who is Kartra?
The general but still true answer is that it is for everyone.
Specifically, it is a great platform for small and new businesses, especially if you don’t have a big team to do all the other important work that goes into an online business.
This course is great for people who are interested in web design but don’t have the necessary experience.
Can I integrate Kartra with WordPress?
You can. You can link another domain to Kartra if you have it already. All this with little progress on your WordPress page.
What SMS services can be integrated with Kartra?
Integration of the three SMS services Nexmo and Pilvo can be done.
Any other payment gateway integrations with Kartra?
Kartra can be integrated with Authorize.net and Braintree as well as Stripe.
Conclusion Kartra Facebook
Kartra is a good, all-in-one platform to help you run your business.
If you have a small team and need more time to do multiple tasks or want to focus on tasks you do well, Kartra will take care of the others to great effect.
It is easy to run your business. Get started today.
If you are interested in trying it out, check Kartra’s website to help get you started.