Thought about running your own business but need to figure out how? Do you know certain things but don’t have time?
Do you enjoy tasks like web design or email marketing? You’re in luck.
Then a fully integrated marketing software might do you wonders. One platform that might be for you is Kartra.
For those of you who prefer a more visual experience, here is a video review from Marketing Island’s YouTube channel. To get a comprehensive overview of Kartra, you may still want to check out our article below.
What is Kartra? Kartra Birthday Supplies
Kartra is an all-in-one marketing platform that helps you run your business. It is the best platform for starting an online business.
So this article will go over key features it offers and discuss who will benefit the most.
Pricing and Deals
Kartra offers a 14-day trial. For $1, you can try the platform out for yourself to see if it is for you.
The starter plan is $99. This is the “entry-level” option.
It gives 2500 leads, 50GB of bandwidth, and 15000 emails a month. Small businesses should find this sufficient.
The silver plan is $149.
With this price increase, the number of leads, bandwidth, and emails increase. It now provides 12,500 leads, 12,500 emails, and 125GB of bandwidth.
You are also given two more domains. This can be useful if your business needs more than one landing page. This can also be useful if your clients are multiple.
The last three deals are gold, platinum, and diamond.
Like the silver deal, they proved more for their price tag.
They go for $299, $499, and $699, respectively.
The first thing to bring up is the website builder. This is your company’s presentation. You want to ensure your website looks nice and easy to navigate.
Have no prior knowledge in website making? Kartra has you covered.
That’s right. No prior knowledge is required to create a website or code. With hundreds of pre-made templates for you to pick and choose from, you can start simple but effective designs with the click of a mouse.
You also have the option to modify the templates or add images. This has no restrictions. So feel free to switch up any website element, no matter how small.
There are many presets that you can choose from. If you have your logo and fonts, you can bring them and add them to make the website your own.
Kartra allows you to keep your domain if you have one already. Kartra will host your website free of charge if you do not have one.
Kartra’s website builder is also 100% mobile responsive. This makes your website presentable on any device, especially on smaller layouts on mobile phones.
You can also adjust the layout to fit mobile phones. You can pinpoint certain aspects of the website you want to display for each device.
Now you have two ways of designing your website. Or you’re thinking of editing the existing design with a new one.
You might also wonder if it is a good idea.
Split testing is a feature that Kartra provides. This lets you compare the designs side-by-side, making it more convenient for you to compare.
Have a video in mind? You can add it to your new design and it will perform better that the one without it.
Both landing pages will appear on browsers. It will indicate which one performed better.
You aren’t limited to small or specific comparisons and can go for the overall design if you opt to change the whole thing.
Carts and Product
Selling something online is the main selling point for an online business.
Apart from the presentation aspect of the website, its usability in the role is also something to consider. This includes how to sell the product and how customers can buy it online.
Kartra comes with a shopping cart built in.
You can choose to create, upsell/downsell products.
This feature works relatively easily, making it less intimidating to sell up products and purchase them.
You can now easily set up payment gateways (i.e., credit card or PayPal), product pricing, trial structures, checkout, and thank you notes.
How about discounts and coupons? Kartra’s got you covered in that department.
Kartra allows you to set up discounts and coupons.
Do you have affiliates who help you with your business? Kartra’s affiliates management system helps you communicate, pay, and incentivize your affiliates more smoothly.
These are things such as:
- Creating questionnaires for affiliate assessment
- Setting up commissions
- Making personal landing pages for affiliates
- Having a commission-tier system
are now accessible for you and your business.
Kartra can help you maintain solid business relationships with your affiliates.
Another important task for any business is emails.
Too busy with major tasks to answer emails? Kartra’s email automation feature allows you to construct auto-generated responses to notify clients that the email has been received. This helps notify you of any incoming message you can answer when you have free time.
Emails also have the option to split test website layouts. Kartra Birthday Supplies
Kartra allows you to compare two sets of conversation topics, contents, or subject lines and pick the one that performs best. This is all done automatically, making it much more convenient for you.
Having the means to help your business thrive is great, but how sure are you that it’s working?
Kartra has analytics that you can check periodically.
Kartra’s data can give you the assurance that you require. You can also see areas where certain business units are performing poorly to help you find possible solutions.
Are there any cons?
Well, this wouldn’t be an honest review without bringing up some cons. While there are a lot of benefits and features Kartra brings to the table, there are some things that people might not be a fan of.
One concern present would be the need to upgrade to a higher plan.
If you ask if the price is worth it, it still is.
The $99 starter plan seems to be sufficient for both small and large businesses. You get a lot of features for that price and no limitations.
The question you might ask is if upgrading is worth the price? It all depends on what your business is.
The need for more leads and emails might be necessary if your business plans require them. It might not be worthwhile to spend more on an upgrade. Kartra Birthday Supplies
Blogging and SEO
Blogging and SEO are two other areas Kartra might need to improve.
You can still create sections in the website builder for blog-like texts. They don’t specialize in blog posts. This might be a deal breaker if you plan to utilize blog posts for your website.
The same applies to SEO.
It is still possible to get results by editing the SEO title and page description. However, it is much more recommended to have a dedicated website for blog writing and link it to Kartra.
It does not integrate with Apple Pay and Google Pay
It is a limitation but it is important if you want to sell mobile devices and not just on the desktop.
It’s still possible to sell, but the addition of direct integration with Apple and Google pay will make buying and selling on mobile devices much easier.
Email Marketing List
There is a maximum number of subscribers when building an email marketing list. You can only have up to 50,000 subscribers for one list.
Once you exceed the limit, you will need to set up a different list.
This is not good if you have a bigger following.
For physical products, not
While not a con but more of a limitation, this is still something to know before using Kartra.
This does not apply to eCommerce which sells physical goods. There are platforms designed specifically for this sort of thing you can get instead.
Who is Kartra For?
So who exactly is Kartra for?
The general but still true answer is that it is for everyone.
It is especially great for new and small businesses, especially if your team doesn’t have the resources to handle all of the important tasks that go into running an online business.
It’s great for those who want to create a website but need to gain experience with web design.
Can I integrate Kartra with WordPress?
You can. You can link another domain to Kartra if you have it already. All this with little progress on your WordPress page.
What SMS services can be integrated with Kartra?
You can integrate the three SMS services Nexmo, Pilvo, and Twilo.
Any other payment gateway integrations with Kartra?
Kartra can be integrated with Authorize.net and Braintree as well as Stripe.
Conclusion Kartra Birthday Supplies
Kartra is an all-in-one platform that will help you manage your business.
If you have a small team and need more time to do multiple tasks or want to focus on tasks you do well, Kartra will take care of the others to great effect.
It is easy to run your business. Get started today.
Kartra has a website that will help you get started if you’re interested in it.