You’ve thought about starting your own business, but aren’t sure how to do it? Do you know certain things but don’t have time?
Do you enjoy tasks like web design or email marketing? Well, you’re in luck.
A fully integrated marketing platform might be the best option for you. Kartra is one platform that may be right for you.
Marketing Island’s YouTube channel has a video review that will give you a better visual experience. You can still read our article to get an in-depth overview of Kartra.
What is Kartra? How To Forward Leads To Kartra
Kartra is an all in one marketing platform that will help you manage your business. It is one of the most well-known platforms for running an online business.
This article will discuss the key features and who it will benefit most.
Pricing and Deals
Kartra offers a 14 day trial. For $1, you can try the platform out for yourself to see if it is for you.
The starter plan costs $99. This is the “entry-level” option.
It gives 2500 leads, 50GB of bandwidth, and 15000 emails a month. Small businesses should find this sufficient.
The silver plan goes for about $149.
This price hike will increase the number of leads and bandwidth as well as email addresses. It now gives 12,500 leads, 125 GB of bandwidth, and 12,500 emails.
You are also given two more domains. This can be useful if your business needs more than one landing page. This can also be useful if your clients are multiple.
The last three deals are gold, platinum, and diamond.
Like the silver deal, they proved more for their price tag.
They go for $299, $499, and $699, respectively.
The first thing to bring up is the website builder. This makes up the presentation of your business. You want to ensure your website looks nice and easy to navigate.
Do you have no previous knowledge of website building? Kartra has you covered.
That’s right. You don’t need any prior knowledge of web design and coding. With hundreds of pre-made templates for you to pick and choose from, you can start simple but effective designs with the click of a mouse.
You are also given options to edit the templates and add images. There are no limitations to this. So feel free to switch up any website element, no matter how small.
You aren’t just limited to the presets available. You can also bring your logo and fonts to the website and make it your own.
Kartra allows you to keep your domain if you have one already. Kartra will host your website free of charge if you do not have one.
Kartra’s website builder also supports mobile devices. This allows your website to be easily viewed on all devices, even smaller ones on mobile phones.
At the same time, you can still edit the layout for mobile phone sizes. You can select which aspects of the website to display on each device.
Now you have two ways of designing your website. Or you’re thinking of editing the existing design with a new one.
You might also wonder if it is a good idea.
Split testing is a feature that Kartra provides. You can now compare designs side-by side, making it easier to compare.
Do you have a video in your mind? Add it to the new design and see if it will perform better than the design without it.
Both landing pages will be shown on browsers and will show which of the two performed better.
If you want to make a change to the entire design, you don’t have to limit yourself to making small or specific comparisons.
Product and Carts
The main selling point of having an online business is, well, to sell something online.
It is important to think about the usability of the website. In this case, how you can sell a product and how a customer can purchase it online.
Kartra comes with a shopping cart built in.
You have the option to either create or upsell/downsell a product.
This feature is easy to use, making it easier to sell products and buy them.
It is now easy to set up payment channels (e.g. credit card or PayPal), product pricing and trial structures, checkout, as well as thank you notes.
What about coupons and discounts? Kartra’s got you covered in that department.
Setting up coupons and discounts is possible with Kartra.
Do you have affiliates who help you with your business? Kartra’s affiliate management system makes it easier to communicate, pay and reward your affiliates.
These are things such as:
- Creating questionnaires for affiliate assessment
- Setting up commissions
- Making personal landing pages for affiliates
- Having a commission-tier system
are now accessible for you and your business.
Kartra can help you maintain solid business relationships with your affiliates.
Another important task for any business is emails.
Are you too busy with other tasks to respond to emails? Kartra’s email auto feature lets you create responses that automatically generate to notify clients that an email has been received. This helps notify you of any incoming message you can answer when you have free time.
Emails also have the option to split test website layouts. How To Forward Leads To Kartra
Kartra allows you to compare two sets of conversation topics, contents, or subject lines and pick the one that performs best. This is all done automatically, making it much more convenient for you.
It’s great to have the resources to make your business successful, but how certain are you that it is working?
Kartra also has analytics present for you to check from time to time.
Get the assurance you need by looking at the data gathered by Kartra. You can also see areas where certain business units are performing poorly to help you find possible solutions.
Well, this wouldn’t be an honest review without bringing up some cons. There are many benefits to Kartra, but there are also some issues that users might not like.
One concern present would be the need to upgrade to a higher plan.
If you ask if the price is worth it, it still is.
The starter plan, which sits at $99, seems more than enough for small and up-and-coming businesses to use. You get a lot of features for that price and no limitations.
The question you might ask is if upgrading is worth the price? It all depends on what your business is.
If your business plans call for them, you might need more leads or emails. Hence the need to spend more money on an upgrade might not be worth it for you. How To Forward Leads To Kartra
SEO and blogging
Another thing Kartra may need to improve is blogging and SEO capabilities.
You can still create sections in the website builder for blog-like texts. They don’t specialize in blog posts. If you intend to use blog posts on your website, this could be a problem.
SEO is no different.
You can still get results by editing your SEO title and page description. However, it is much more recommended to have a dedicated website for blog writing and link it to Kartra.
Does not Integrate with Apple and Google Pay
This is a limitation, but it matters to you if you wish to sell using mobile and not just the desktop.
It’s still possible to sell, but the addition of direct integration with Apple and Google pay will make buying and selling on mobile devices much easier.
Email Marketing List
When building an email marketing campaign list, there is a limit to the number of subscribers. A single list can have no more than 50,000 subscribers
You will need to create a new list if you have exceeded the limit.
If you have a larger following, this is not a good idea.
Not for Physical Products
While not a con but more of a limitation, this is still something to know before using Kartra.
This does not apply to eCommerce which sells physical goods. There are platforms designed specifically for this sort of thing you can get instead.
Who is Kartra For?
So who exactly is Kartra for?
It is true that it is universally applicable.
Specifically, it is a great platform for small and new businesses, especially if you don’t have a big team to do all the other important work that goes into an online business.
This course is great for people who are interested in web design but don’t have the necessary experience.
Can I integrate Kartra with WordPress?
You can. You can link another domain to Kartra if you have it already. All this with little progress on your WordPress page.
What can SMS services integrate with Kartra?
You can integrate the three SMS services Nexmo, Pilvo, and Twilo.
Any other payment gateway integrations with Kartra?
You can also integrate Kartra with Authorize.net, Braintree, and Stripe.
Conclusion How To Forward Leads To Kartra
Kartra is an all-in-one platform that will help you manage your business.
If you have a small team and need more time to do multiple tasks or want to focus on tasks you do well, Kartra will take care of the others to great effect.
Running your business is now manageable, so start running yours today.
Kartra has a website that will help you get started if you’re interested in it.