You’ve thought about starting your own business, but aren’t sure how to do it? Do you know certain things but don’t have time?
Are tasks such as web design and email marketing not up your alley? You’re in luck.
A fully integrated marketing platform might be the best option for you. One platform that might be for you is Kartra.
For those of you who prefer a more visual experience, here is a video review from Marketing Island’s YouTube channel. You can still read our article to get an in-depth overview of Kartra.
What is Kartra? How To Embed Kartra Buttons On Website
Kartra is an all-in-one marketing platform that helps you run your business. It is one of the most well-known platforms for running an online business.
This article will discuss the key features and who it will benefit most.
Pricing and Deals
Kartra offers a 14 day trial. For $1, you can try the platform out for yourself to see if it is for you.
The starter plan costs $99. This is the “entry level” option.
It gives 2500 leads, 50GB of bandwidth, and 15000 emails a month. Small businesses should find this sufficient.
The silver plan goes for about $149.
With this price increase, the number of leads, bandwidth, and emails increase. It now provides 12,500 leads, 12,500 emails, and 125GB of bandwidth.
You are also given two more domains. This is useful if you have more than one landing site. This is also useful if you have more clients.
The last three deals are gold, platinum, and diamond.
They were more than worth the price, just like the silver deal.
They go for $299, $499, and $699, respectively.
The first thing to bring up is the website builder. This is your company’s presentation. Your website should be easy to use.
Have no prior knowledge in website making? Kartra’s got you covered.
That’s right. You don’t need any prior knowledge of web design and coding. You can create simple, yet effective designs by simply clicking a button.
You also have the option to modify the templates or add images. There are no limitations to this. So feel free to switch up any website element, no matter how small.
There are many presets that you can choose from. You can also bring your logo and fonts to the website and make it your own.
Kartra allows you to keep your domain if you have one already. Kartra will host your website free of charge if you do not have one.
Kartra’s website builder is also 100% mobile responsive. This allows your website to be easily viewed on all devices, even smaller ones on mobile phones.
You can also adjust the layout to fit mobile phones. You can pinpoint certain aspects of the website you want to display for each device.
Now you have two ways of designing your website. You might also consider replacing the current design with a brand new one.
At the same time, you might wonder if this will be a good idea.
Luckily Kartra offers a split testing feature. You can now compare designs side-by side, making it easier to compare.
Have a video in mind? You can add it to your new design and it will perform better that the one without it.
Both landing pages will be shown on browsers and will show which of the two performed better.
You aren’t limited to small or specific comparisons and can go for the overall design if you opt to change the whole thing.
Product and Carts
The main selling point of having an online business is, well, to sell something online.
Apart from the presentation aspect of the website, its usability in the role is also something to consider. In this case, how you can sell a product and how a customer can purchase it online.
Kartra has a built-in shopping cart feature.
You have the option to either create or upsell/downsell a product.
This feature works relatively easily, making it less intimidating to sell up products and purchase them.
You can now easily set up payment gateways (i.e., credit card or PayPal), product pricing, trial structures, checkout, and thank you notes.
What about coupons and discounts? Kartra has you covered there.
Kartra allows you to set up discounts and coupons.
Are you looking for affiliates to help you run your business? Kartra’s affiliate management system makes it easier to communicate, pay and reward your affiliates.
Things such as:
- Creating questionnaires for affiliate assessment
- Personal landing pages for affiliates
- A commission-tier system
are now accessible for you and your business.
Kartra can help maintain steady business relationships with your affiliates.
Emails are another important task for businesses.
Are you too busy with other tasks to respond to emails? Kartra’s email auto feature lets you create responses that automatically generate to notify clients that an email has been received. This helps notify you of any incoming message you can answer when you have free time.
Emails also have the option to split test website layouts. How To Embed Kartra Buttons On Website
Kartra allows you to compare two sets of conversation topics, contents, or subject lines and pick the one that performs best. This is all done automatically, making it much more convenient for you.
Having the means to help your business thrive is great, but how sure are you that it’s working?
Kartra also has analytics present for you to check from time to time.
Get the assurance you need by looking at the data gathered by Kartra. You can also see areas where certain business units are performing poorly to help you find possible solutions.
This review wouldn’t be honest if it didn’t mention some cons. While there are a lot of benefits and features Kartra brings to the table, there are some things that people might not be a fan of.
One concern present would be the need to upgrade to a higher plan.
It is still worth the cost if you ask.
The $99 starter plan seems to be sufficient for both small and large businesses. For that price, you are getting a lot of features without any limitations.
You might wonder if upgrading is worthwhile. It all depends on what your business is.
The need for more leads and emails might be necessary if your business plans require them. It might not be worthwhile to spend more on an upgrade. How To Embed Kartra Buttons On Website
SEO and blogging
Another thing Kartra may need to improve is blogging and SEO capabilities.
You can still create sections in the website builder for blog-like texts. They don’t specialize in blog posts. This might be a deal breaker if you plan to utilize blog posts for your website.
SEO is no different.
You can still get results by editing your SEO title and page description. It is recommended that you have a website dedicated to blog writing, and that it be linked to Kartra.
It does not integrate with Apple Pay and Google Pay
It is a limitation but it is important if you want to sell mobile devices and not just on the desktop.
You can still sell but direct integration with Apple or Google Pay will make it much easier to buy and sell on mobile devices.
Email Marketing List
There is a maximum number of subscribers when building an email marketing list. A single list can have no more than 50,000 subscribers
Once you exceed the limit, you will need to set up a different list.
If you have a larger following, this is not a good idea.
Not for Physical Products
While not a con but more of a limitation, this is still something to know before using Kartra.
This does not apply to eCommerce which sells physical goods. You can find platforms that are specifically designed for this type of thing.
So who exactly is Kartra for?
It is true that it is universally applicable.
It is especially great for new and small businesses, especially if your team doesn’t have the resources to handle all of the important tasks that go into running an online business.
It’s great for those who want to create a website but need to gain experience with web design.
Can I integrate Kartra with WordPress?
You can. You can link another domain to Kartra if you have it already. All this with little progress on your WordPress page.
What can SMS services integrate with Kartra?
Integration of the three SMS services Nexmo and Pilvo can be done.
Are there any other integrations of Kartra’s payment gateways?
You can also integrate Kartra with Authorize.net, Braintree, and Stripe.
Conclusion How To Embed Kartra Buttons On Website
Kartra is a good, all-in-one platform to help you run your business.
If you have a small team and need more time to do multiple tasks or want to focus on tasks you do well, Kartra will take care of the others to great effect.
Running your business is now manageable, so start running yours today.
If you are interested in trying it out, check Kartra’s website to help get you started.